Discover how Banestes’ new Banescard Visa line promises more benefits, digital security, competitive reward programs, and international acceptance for customers.
The Brazilian state-owned bank Banestes officially announced that the traditional Banestes Visa credit card line will be discontinued by August 31, 2025. Starting September 1, 2025, all clients will exclusively use the Banescard Visa family, first introduced in 2022 and now consolidated as the bank’s flagship product.
This change is not just about replacing a card: it is part of a broader strategy to modernize Banestes’ payment portfolio, enhance customer experience, and increase competitiveness in Brazil’s financial market. In this article, we will cover all details about the transition, what it means for customers, the benefits of Banescard Visa, and the actions clients need to take to ensure a smooth migration.
Why is Banestes retiring the Banestes Visa line?
The decision is driven mainly by technological modernization and the demand for new functionalities in the payment industry. Customers today expect:
- Contactless payments;
- Integration with Google Pay and Samsung Pay;
- Stronger fraud protection and real-time digital controls.
Additionally, Banestes is positioning itself for global competitiveness. While the Banestes Visa line had limitations, the new Banescard Visa ensures acceptance in over 200 countries, integration with advanced loyalty programs, and benefits comparable to larger international banks.
Finally, centralizing all credit cards under Banescard Visa reduces operational costs, strengthens the Banescard brand, and simplifies the customer experience.
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Key Benefits of Banescard Visa
The Banescard Visa family offers several features designed to serve different customer profiles — from basic users to premium clients.
1. International Acceptance and Digital Features
- Accepted in millions of establishments worldwide.
- Supports contactless payments.
- Fully compatible with Google Pay and Samsung Pay.
2. Enhanced Security and App Control
- The Banestes App allows customers to enable or disable functions such as online purchases, international transactions, or NFC payments.
- Transactions require multi-factor authentication, with confirmation codes sent via SMS or WhatsApp.
- Banestes reinforces that it never requests sensitive data over the phone, SMS, or unofficial apps.
3. Rewards and Loyalty Program
- Up to 2.7 reward points per US$ spent on the Banescard Visa Infinite — one of the most competitive reward rates in Brazil.
- Points can be redeemed for airline miles, services, or products.
- Integration with the “Vai de Visa” program, which offers cashback, promotions, and exclusive discounts.
4. Premium Benefits
- Free Veloe toll and parking tag.
- 24/7 Visa Concierge service for Platinum and Infinite holders.
- Car rental insurance and travel coverage.
- Access to over 750 airport VIP lounges worldwide for Infinite cardholders.
Migration Process for Existing Customers
Current Banestes Visa customers are already being contacted to switch to Banescard Visa. If you have not been contacted yet, you should visit your Banestes branch immediately to request the new card.
The migration is free of charge, and no accumulated benefits will be lost.
What happens to installments and reward points?
- Installment payments made on the old Banestes Visa will continue as usual, without disruption.
- Reward points accumulated on the old card will be automatically transferred to the Banescard Visa program. Customers will not lose any benefits during the transition.
Important Deadlines
- August 31, 2025: Last day to use Banestes Visa cards.
- September 1, 2025: Exclusive use of Banescard Visa cards begins.
What should customers do now?
To avoid disruptions, Banestes recommends:
- Confirm if your branch has already contacted you.
- If not, visit a Banestes branch and request the new card.
- Update your subscriptions, streaming services, and e-commerce platforms with your new card details once received.
- Review your spending habits and select the card type that best fits your profile: Classic, Gold, Platinum, or Infinite.
- Watch out for scams — remember, Banestes never asks for passwords via phone or social media.
Market Impact
This move signals Banestes’ commitment to digital transformation, stronger security, and loyalty-driven competition. Regional banks like Banestes are now showing they can compete head-to-head with Brazil’s biggest banks by offering competitive benefits and cutting-edge technology.
For customers, it means access to modern financial solutions, and for the market, it shows how regional institutions can innovate to remain relevant.
The transition from Banestes Visa to Banescard Visa represents more than just a credit card update. It’s a strategic shift designed to deliver global acceptance, advanced security, competitive rewards, and premium services.
If you are a Banestes customer, now is the time to act: request your new card, update your accounts, and take full advantage of the new loyalty program and benefits.
This migration is not just about changing cards — it’s about moving towards a safer, more rewarding, and internationally competitive future with Banescard Visa.